China's low-cost international product strategy challenges foreign machine tools

Abstract Introduction: The rapid growth of manufacturing industry has stimulated the demand for domestic machine tools and promoted the technological progress of domestic machine tools. In the international financial crisis, the top machine tool companies in developed countries such as Japan and Germany dominated the world's most advanced machine tool manufacturing technology, but orders fell sharply. And in...
Introduction: The rapid growth of the manufacturing industry has stimulated the demand for domestic machine tools and promoted the technological advancement of domestic machine tools. In the international financial crisis, the top machine tool companies in developed countries such as Japan and Germany dominated the world's most advanced machine tool manufacturing technology, but orders fell sharply. After adopting the "low cost, internationalization" product strategy, Chinese machine tool enterprises have also made great achievements.

        In the international financial crisis, the top machine tool companies in developed countries such as Japan and Germany dominated the world's most advanced machine tool manufacturing technology, but orders fell sharply. Why is the best product not sold? There are three reasons: these companies focus on technology and light markets, focus on the European and American markets and the Chinese market, and their labor costs are too high. The top companies in China are not targeting the world's top products and technologies, but aiming at a broader international market prospect. This is also a more sensible place for Chinese companies.

        China's machine tool industry has further strengthened independent innovation and made positive progress in industrial restructuring and product upgrading. High-speed horizontal machining center, five-axis linkage precision electric forming machine tool, precision CNC one-way wire-cutting machine with automatic threading device, CNC swinging machine, double swing angle CNC universal milling head, and other independent innovations of domestic CNC machine tools Available in a variety of high-end products such as CNC, precision, high-speed, flexible, composite, etc., China's machine tool product specifications range from small, medium, large to heavy and super heavy.

        At present, the independent innovation achievements of high-end CNC machine tools in China are remarkable, and the industrialization process of independent innovation achievements is accelerating. In the research and development of heavy-duty and super-heavy-duty CNC machine tools, a series of high-end CNC machine tools that have reached the international advanced level, such as heavy-duty gantry five-axis linkage composite machine tools and super-heavy-duty CNC horizontal boring lathes, have successfully developed aerospace, power generation equipment, automobiles, etc. Key areas for key processing needs of large parts; high-speed precision CNC lathes, machining centers and other products are widely used in automotive, aerospace, electronics, military and other industries, and led a number of small and medium-sized enterprise equipment renovation and industrial upgrading.

        After adopting the "low cost, internationalized" product strategy, Chinese machine tool enterprises have also made great achievements. Chinese machine tools are innovative, and Chinese machine tools are still brave.

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